“Collective
clarity of purpose is the invisible leader.” Mary
Parker Follett
What is ‘It’?
The ‘it’ in the connective spin is the topic
or purpose for a group or team coming together.
In preparing for collective work around a theme or topic, we
need to ask ourselves what this work is in service of, what the stakes are,
what the desired outcome is. The right
topic creates a an attractor that draws in and engages those with wisdom and
experience to share. A topic of
importance brings in the resonance of common purpose. It can pull us out past
ourselves to make our best contributions, thus the "I-WE-IT".
Creating a common sense of purpose seems easy, but in fact,
framing topics that fire our imaginations and feel important for us individually,
as well as for us collectively, whether an organization or community, takes
real focus and both attention and intention.
The right topics compel us forward. The ‘It’ acts on us; it is itself an actor in
connective dynamics. Topics need to not only have collective desire at the
center but also need to be expressed and framed in a way that creates possibilities,
anticipation, and investment rather than pessimism and blame throwing. If just stating the topic [our purposeful ‘it']
begins to create an image of a workable future, it is probably on track and will energize our connections.
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